Skip to main content

By 12th May 2010November 10th, 2014Digital Strategy

Naked Penguin Boy was approached by Lex de Wynter, digital director of The Bank, to participate in the creation of, an art initiative aimed at empowering and provoking constructive debate over the General Elections held in Britain on May the 6th. was a Pollocks initiative to create a digital space for artists, sloganeers and creatives to shout out their vision and voice using a different approach.

The site went through two iterations before settling on the final version and was built in under 10 days. The design identity was created by Anthony Burrill, with development undertaken by Naked Penguin Boy alongside the support of The Bank.